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The CMC (Certified Management Consultant) designation is awarded to those select consultants who have demonstrated a history of substantive results
for clients, adherence to the canon of ethics of the Institute of Management Consultants USA, and professional practice management. Global standards
of technical competence and professional conduct are set by the 43-nation International Council of Management Consulting Institutes ( ICMCI ).
At this time, less than 1% of all active professional management consultants in the United States have been recognized with the CMC. For more information
about CMC, see www.IMCUSA.org.
When you consider using a management consultant, look for the CMC designation . . .
Your project and your organization deserve nothing less.
The CMC® certification mark is registered with
the U.S. Patent and Trademark Office.
If you haven’t been receiving “Taking Aim” and wonder what happened, we made a change in our delivery service for the newsletter.
The new provider has a more powerful service and provides us with more opportunities to expand into new areas in the future. If you didn’t
receive your copy, it is because this move required a double verification of subscribers. This resulted in many subscribers being dropped. You have
been a subscriber to “Taking Aim” for some time and I would hate to lose you. If you would like to continue your free subscription, it
will be necessary for you to re subscribe at www.cannonadvantage.com. I hope you will resubscribe and take advantage of all the new information that
is constantly being added.
Strategy and Tactics are just a couple examples of business concepts and terms borrowed from the military. Our name, The Cannon Advantage, is an
extension of the application of the military terms to a business application. Military operations that have cannon have a distinct advantage over
units that do not have access to cannon. Bob Cannon is a unique individual who brings 30+ years of business experience and a track record of accomplishments.
His experience ranges from production to market research, product marketing, sales and sales management, Vice President, General Manager and the
Boardroom for products ranging from awls to zippers for such recognized companies as AMF, Textron, Gannett, Channellock and others. He co-founded
an Internet company that survived the dot bomb era and has even initiated and managed successful sports marketing efforts with NASCAR® and The
World Of Outlaws®. His educational background includes an MBA and additional post graduate studies. This has led Bob to become one of less than
1% of consultants in the U.S. to be awarded the designation of Certified Management Consultant. Bob has the experience, skills and education to provide
you with The Cannon Advantage.
Over the course of my 30+ years in the corporate world, I have watched companies and industries face competition from low cost foreign competition.
Some survived and prospered while others withered and died. There have been some common themes that I learned in this process. Low cost foreign competition
induce tremendous stress in domestic organizations and there are lots of actions that can be undertaken. Some don’t work, some work for a little
while and others can provide a competitive advantage for a long time.
As examples, I would suggest to you that utilizing new technology to gain a competitive advantage doesn’t work primarily because off shore
competition has access to the same new technology and will have it very soon if they don’t already. The same can be said for cost reduction
activities. In the long run, no amount of cost reductions will allow domestic manufacturers to compete with lower labor costs, lower fringe benefits
and lower taxation.
A strong brand can provide a temporary competitive advantage, but even the strongest brand without something different behind the brand will fall
to lower cost off shore competition.
True long term competitive advantage can be gained from new products, proprietary processes, customization combined with speed to market, employee
empowerment and improved decision-making. These are all examples of competitive advantages that can provide a longer term competitive advantage.
This is my area of expertise and concentration. Early in my career I watched three employers succumb to a change in their market from offshore
competition. At the same time I have seen domestic manufacturers survive and prosper in the face of the same changes. The focus of all my efforts
is to help organizations survive and prosper. I have three separate websites devoted to this effort and they are:
www.cannonadvantage.com,
www.marketingnewproduct.com and
www.decision-makingtoday.com.
I help organizations survive and thrive in the face of change.
This is where I would appreciate your help. I am sure that you know of organizations that are suffering and need to change. I am specifically looking
for:
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1. |
Decision-makers in organizations that recognize the organization needs to change and are ready to do something about it. |
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2. |
The leader of the organization must be willing to bring someone in to help. |
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Appreciates what I can bring to the organization. |
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4. |
Will implement suggested positive steps to change their organizations or allow me to implement agreed upon changes so that positive results
are achieved. |
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The change must serve customers, employees and owners. |
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Pay their bills happily and promptly. |
I suspect you know lots of companies faced with stiff off shore competition, but the additional criteria should help reduce the field considerably.
I would appreciate the names of just principles that you know at organizations that fit this description. Email me with their contact information
at aim@cannonadvantage.com or call me toll free at (866)
598-8450.
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Robert E. Cannon
Management Consultant
13985 Aquilla Road
Burton, OH 44021 USA
866.598.8450 phone/v-mail
440.834.1052 facsimile
aim@cannonadvantage.com
Cannon Advantage
Consultant Services
Helping visionary leaders and business decision-makers gain a competitive advantage for their organization.
Cannon Advantage
Speaker Services
Bob Cannon is a speaker with a track record of successful presentations, workshops, seminars, retreats and training programs.
cannonadvantage.com
marketingnewproduct.com
decision-makingtoday.com
"All growth depends upon activity. There is no development physically or intellectually without effort, and effort means work."
~ John Calvin Coolidge
"An invincible determination can accomplish almost anything and in this lies the great distinction between great men and little men."
~ Thomas Fuller
"Wherever you see a successful business, someone once made a courageous decision."
~ Peter Drucker
"It's not the will to win, but the will to prepare to win that makes the difference."
~ Bear Bryant
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