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Product Marketing Strategy was created to be a resource of building blocks of marketing strategy including thoughts dealing with the Product Life Cycle.

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Research shows that 1/2 of all decisions fail. This website was created to help improve decision-making for both people and organizations.

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Product Marketing Strategy was created to be a resource of building blocks of marketing strategy including thoughts dealing with the Product Life Cycle. 

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Sales Management Insights is the compilation of learnings from my experience as Sales Manager, Vice President of Sales and Marketing and Senior Vice President of Sales and Marketing across a variety of industries working with hundreds of different sales people and organizations. 

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Product Innovation Now is the collection of what I learned about Marketing New Product and it’s application inside organizations.               

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Engaged Leadership Now was created to be a resource of leadership actions that have worked, rather than the trial and error process of learning from leadership actions that didn’t work. 

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Why

The Cannon Advantage helps clarify sales, marketing and leadership issues for manufacturers, explore opportunities rather than fix problems, provide education about tools to achieve their business goals, and empower the people in small to mid size manufacturing marketing organizations to achieve higher levels of success!

Posts Tagged ‘Build on Strengths’

Build on Strengths

Apr 10 2013

House on the Rock

 

Build on strengths provides superior outcomes over concentrating on overcoming weaknesses. This is one of life’s lessons that took me a while to learn, but once I did, there was plenty of reinforcing wisdom.

Peter Drucker said, “The task of leadership is to create an alignment of strengths in ways that make weaknesses irrelevant.” If you are a student of LEAN, you understand that you get what you focus on and if you are a student of the Bible, you know to build your house on the rock rather than on the sand. In all three of these references, we are told that building on strengths provides superior outcomes over concentrating on overcoming weaknesses.

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head-and-sholders  Robert Cannon

   With over 30 years of expertise in manufacturing marketing, and leadership, Bob creates innovative systems, products and services for small to mid-size manufacturers. Contact Bob today for more information on the Cannon Advantage services and solutions.